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Southern California’s Primo Roasting Equipment Introduces the Americano-Xr70

Southern California’s Primo Roasting Equipment Introduces the Americano-Xr70

Primo Roasting Equipment, a renowned company based in Southern California, has expanded its flagship Xr line of commercial coffee roasters with the introduction of the Americano-Xr70. With a whopping capacity of 70 kilos, this new addition to their lineup is the largest machine they have ever released.

Primo Roasting Equipment, which has been in operation for over 30 years, recently underwent an acquisition that further solidified their position in the industry. This move allowed them to invest in research and development to push the boundaries of coffee roasting technology.

Setting a New Standard in Coffee Roasting

The Americano-Xr70 is poised to set a new standard in the world of coffee roasting. Its impressive capacity allows commercial roasters to produce larger quantities of artisanal coffee while maintaining exceptional quality and consistency.

Designed with efficiency in mind, the Americano-Xr70 features advanced controls and automation systems that streamline the roasting process. Roasters can easily adjust temperature, airflow, and other critical parameters to achieve the perfect roast profile for each batch.

Furthermore, the Americano-Xr70 boasts state-of-the-art safety features to ensure a secure workspace for operators. With built-in fire suppression systems and real-time monitoring capabilities, roasters can focus on their craft without unnecessary worries.

A Commitment to Quality and Sustainability

Primo Roasting Equipment has always prioritized quality and sustainability in their products. The Americano-Xr70 is no exception. The roaster incorporates energy-efficient technologies to minimize environmental impact and reduce operating costs.

Additionally, Primo Roasting Equipment sources high-quality materials and components for their machines. This commitment to using top-notch materials ensures the durability and longevity of their products, minimizing the need for frequent replacements.

Support and Training

Primo Roasting Equipment stands behind its products and offers comprehensive support and training for customers. They provide technical assistance, troubleshooting advice, and maintenance services to ensure the smooth operation of their machines.

Moreover, Primo Roasting Equipment organizes training programs and workshops to help roasters enhance their skills and stay updated with the latest advancements in coffee roasting techniques. This dedication to knowledge-sharing sets Primo Roasting Equipment apart from its competitors.


The introduction of the Americano-Xr70 by Primo Roasting Equipment marks a significant milestone in the world of commercial coffee roasting. With its unparalleled capacity and cutting-edge features, the Americano-Xr70 is sure to revolutionize the way coffee is roasted on a larger scale.

Primo Roasting Equipment’s commitment to quality, sustainability, and customer support reinforces their position as a leading player in the industry. Coffee roasters worldwide can now elevate their craft and meet the increasing demand for exceptional coffee with the Americano-Xr70.

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